Innovation Excellence VR

Why Attend

Build a systematic Innovation capability with award-winning expert Rowan Gibson and his ‘Four Lenses of Innovation™.’ This Executive Masterclass brings industry leaders an opportunity to build and sustain a deep-enterprise capability for value-creating innovation. Drive innovation to the core of your company, consistently produce measurable results and increase your competitive advantage.

Global leaders at your fingertips

Rowan Gibson

Rowan Gibson is recognised by Fortune Global 500 clients as one of the world’s foremost experts on business innovation. He is the bestselling author of “The Four Lenses of Innovation” and it is a regular contributor to Harvard Business Review and Forbes. In addition to this, Rowan advises Fortune Global 500 companies such as Coca-Cola, IBM, and P&G, showing them how to create new markets and transform their businesses using proven innovation tools and techniques.

The Programme

Join Rowan Gibson in the world's first Innovation Masterclass to be delivered through Virtural Reality. Make innovation work disciplined, measurable, and create a sustainable process to take into the heart of your organisation.

The Innovation Engine
Rowan Gibson demonstrates that proven Innovation is a system of components and you will assess how the components of this Innovation Engine work best for you.

The Unbreakable Foundation
Explore designing an innovation infrastructure that works with the objectives and metrics that ensure Innovation performance.

The 4 Lenses of Innovation
Apply The 4 Lenses of Innovation framework to unleash business creativity. 

Next-level Innovation
Explore a practical approach to develop customer-centric products like Ikea and the tools to manage your innovation pipeline, closing the gap between rhetoric and reality.

Making Innovation Happen
To complete the Masterclass, Rowan Gibson explains practical ways to develop business-wide capabilities and create a blueprint to achieve world-class innovation in your company.

You heard it here first

It challenged me to think about how we innovate, and what I and the company need to do to deliver innovation excellence.

Head of New Technology GSK

Practical and pragmatic learning, inspiring and tangible in equal measure.

R&D Director, Unilever

Book the Masterclass Now

Register today and become a member of Gemba.
Your membership includes fully-flexible access to this Masterclass,
and can be transferred to another class or date at no extra cost.

Date Location Masterclass Price
30th September - 4th October 2024 Virtual Reality Innovation Excellence (Pfizer, IKEA, Electrolux) £5,995 ex.VAT


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